Grooming Cream provides ultimate hold with high shine. Use to create a straight, sleek look or to soften naturally curly or wavy hair with conditioning elements such as aloe vera. Repels moisture to keep styles intact and provides excellent hold and shine. American Crew is a landmark in the history of men’s grooming. Our history reflects our commitment to the professional stylist and barber as we share in their quest to empower men through quality grooming practices and products. Today, American Crew is the #1 Men's Professional Styling and Hair Care Brand.* Men and their stylists count on us for the latest and best in hair, body, shave and styling products. For more than 25 years, we’ve delivered. *Source: Kline's Male Grooming USA 2018 Report.
SIMILAR TO HAIR GEL: A moisture-rich cream gel that provides a sleek look while taming hair leaving a high shine finish
LIKE HAIR GEL FOR MEN: Works well when a textured definition, frizz-free hair and a sleek look is desired
KEY BENEFIT: High hold and high shine. Provides moisturizing and conditioning benefits while taming the hair for a frizz-free sleek look.
HOW TO USE: Apply to towel-dried hair and style as desired
WHO WE ARE: American Crew is a leader in, Men's Grooming for HAIR, BODY, SHAVE, STYLE, FRAGRANCE categories. American Crew's ongoing commitment is to elevate men's style and enhance their personal image.