* descriptions for getting started pages

* descriptions for layout

* add content page descriptions

* more descriptions, updates to some existing ones

* correct site url

* add social stuff to config for twitter cards

* add twitter meta tags; use large image for homepage and regular card for all others

* add the assets

* more site config

* more social shiz to partial, remove existing meta for the partial, remove page title from homepage for simpler if statements

Mostly links.
Fixes #17056.

- Simpler main nav on all pages
- Back to purple masthead on homepage instead of dark graphite
- Active link styles on the main nav
- Cleaned up sidebar nav
- New docs layout name
- Homepage copy edits
- Updated bright purple docs color

- Replaces manual use of .bd-callout with {% callout [type] %}
- Rearranged some callouts for proximity to others
- Turned long lists of callouts--like those on tooltips, plugings, etc--into a list because holy shit that's overwhelming

Docs audit prompted by #13697.
[skip sauce]