Submitted by OmegaConstant t3_121qk23 in Futurology
This is the year of Google search's death. Skeptical? Bear with me. I spent many years building startups in the AdTech space and I am pretty familiar with how ad networks work. And one thing that is clear to me is this: OpenAI does not have to deal with publishers. At list for now. Google is obligated to. The entire business model of Google is still mostly advertisement -it is based on the idea of catering both to publishers and advertisers. Even if they replicate chatGPT as technology - it does nothing to stop the fall. Google can't just lock users into a chatbot that surfaces answers without a nod to publishers somehow. Of course, they can't! They would deprive them of coveted eyeballs and selling premium ads on their lovely websites! The entire Google ad network will be down. On the other end - OpenAI, they have zero obligations to publishers for now and can strike new deals directly with the same publishers reinventing the ad-selling business model (no, obviously not with ugly banners ). They will easily disrupt the model with zero risk. They are not bound by multimillion-yearly ad contracts. No obligations and no strings attached. Pure innovation and disruption. Goodbye Google. Welcome AI.
Edit: I see a lot of replies arguing on the costs of running inference. Belive me it's temporary state of things - just this week there is paper of teaching models like this for 600 backs, and leaked open sourced by accident Laama model already was published destilled into 100x smaller model running on PC. Just day ago there was meet up of running such models on Raspberry Pi.
The cost always goes down. So was with first computers, first phones, even hard problem of solar panels got drastically cheaper.
it's just temporal state of things. Extrapolate
JoeBookish t1_jdmwqdw wrote
Kind of a reach. I think the tech is revolutionary, but still a pretty niche product, especially when Google is so ubiquitous that you can type in just about any blank field on a screen and instantly do a Google search. I mean, Google is literally synonymous with 'internet search'. Let's come back in a year.