Your point is that he is financially successful, so people must watch his movies and I'm not undermining that logic, but his films often attract criticism in other media to the point where awareness of them extends disproportionately beyond their viewership and opinion in general discourse is coloured by this to the point where they could be classified as guilty pleasures, i.e. there is a disconnect between how people present and how they experience their enjoyment of them. All of this leads to the basis for my joke, where I take the expectation that Amazon would invest a lot of money in this because they see it as a potentially succesful partnership and I subvert it by suggesting the opposite.